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The 2009 Sarasota Gay Pride is your opportunity to reach this important segment and an audience of up to 3,000 attendees, and other local businesses attending this history-making event!

Diversity enhances innovation and creativity by allowing different perspectives and ideas to be heard. The creative and innovative people driving the economy seek places high in cultural and racial/ethnic diversity. It is likely not a coincidence that high-tech centers like metropolitan San Francisco, Washington, Austin, Atlanta, and San Diego also have large and visible gay populations.

The LGBT community is one of the most loyal markets for business and organizations? LGBT demographics consistently indicate a higher than average discretionary spending income and household income.

Hundreds of American towns bear gay markings in thriving urban businesses, suburban cultural offerings, and revitalized holiday venues. Increasingly, cities are trying to attract gay and lesbian residents to enliven the culture by diversifying it. Cities have also figured out that gay people are often more willing than others to move into and devote income to improving distressed neighborhoods, which attracts other people and sets a cycle of improvement in motion.